Communiqué - Media Newsletter
CMQ Weekly
The story of Zikoko’s evolution into one of Nigeria’s most important cultural publications.
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Stears makes a pivot. Netflix finally drinks Nigerian beer.
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Why tech and business media must pay attention to Paystack’s media strategy.
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How to think about subscriptions and direct audience monetisation models in Africa.
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In the eleventh edition of Communique, I look at the commercial and creative potential of Big Brother Naija, one of the biggest TV shows in the world. …
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It may appear absurd to compare it to the Super Bowl. However, a game show that receives 915 million votes from an audience of 309 million during a glo…
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In the tenth edition of Communique, we look comprehensively at the state of podcasting in Africa right now, the factors contributing to it, and its opp…
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The podcasting industry is worth over $11 billion. It will be far more valuable than that in a few years. Yet, it has not caught on in Africa. Why? And…
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