This is a beautiful read and it highlights how there is a lot of untapped potential in the Nigerian media space. With more innovation, I believe we would see a more positive change in the way Nigerian pop culture is projected. Well Done David🙌🏾, I am looking forward to the weekly newsletters
You know, this is quite interesting. However, you can see from the history the progression, changes, adjustment (and the financial outlauy that this must have requirewd over the years) you just detailed, that the Nigerian media market/industry is always willing to accomodate new entries. It just requires someone to take the walk witht the mindset that "this is a business and find ways to make it work" (as I noted in Communique #02).
Zikiko initially was off-putting to me. I found the articles rather mundane and pedestrian. But I soon warmed up to it due to their consistency. I still dont see them as true journalism, but, if The Sun can be that big on Yellow Journalism, then I'd gladly cheer Zikoko on. I like that you compare them to a "magnifying glass" because they touch on the most obscurely pervasive things in our society.
Its interesting that I worked with Fuad, briefly at Ringier. He came while I was moving out. But in my short time of knowing him he proved to be good at media innovation, content wise. Did a lot of good work at Ringier's Pulse. This brings to fore the fact that talent and funds can create media evolutions in the Nigerian market.
Glad I jumped on your email list. Never a bad time reading anything here.
This is a beautiful read and it highlights how there is a lot of untapped potential in the Nigerian media space. With more innovation, I believe we would see a more positive change in the way Nigerian pop culture is projected. Well Done David🙌🏾, I am looking forward to the weekly newsletters
Really interesting read!
You know, this is quite interesting. However, you can see from the history the progression, changes, adjustment (and the financial outlauy that this must have requirewd over the years) you just detailed, that the Nigerian media market/industry is always willing to accomodate new entries. It just requires someone to take the walk witht the mindset that "this is a business and find ways to make it work" (as I noted in Communique #02).
Zikiko initially was off-putting to me. I found the articles rather mundane and pedestrian. But I soon warmed up to it due to their consistency. I still dont see them as true journalism, but, if The Sun can be that big on Yellow Journalism, then I'd gladly cheer Zikoko on. I like that you compare them to a "magnifying glass" because they touch on the most obscurely pervasive things in our society.
Its interesting that I worked with Fuad, briefly at Ringier. He came while I was moving out. But in my short time of knowing him he proved to be good at media innovation, content wise. Did a lot of good work at Ringier's Pulse. This brings to fore the fact that talent and funds can create media evolutions in the Nigerian market.
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